Transforming Transportation BLOG

CarrierDirect is on a mission to Transform Transportation and here-in you'll find documentation of that journey. Join us as we catalog industry events, share transformative case studies, and pontificate on the greater good.

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REPOST: COVID-19 Action Plan for Brokers - Parade AI

Our friends Parade AI asked us on our thoughts on how brokers can most effectively set themselves up for success during the COVID-19 slowdown.

 

Summary

  1. Customers: Focus on the middle of your funnel, you'll be able to close new biz. Look to fill the top of your funnel with some big fish you've been working on, as the economy slows down they look to brokers more
  2. Carriers: Backhaul carriers are the best carriers for a broker. This is a chance to get some new ones on board
  3. Cash is King: Be cautious, but make smart investments in your business

 

Head over to their site, and check it out. 

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